Akiko Imaizumi

Cross-Cultural Business Enabler

An accomplished PR professional with 20 years of experience in Japan, and a decade in Europe shaping cross-cultural business exchanges with strategic insights and passion.

Markets: Fashion, Retail, Lifestyle, Household, Food, Craft, Tourism, Sustainability

Together, let’s…

→ Succeed on the Japanese market

Expert guidance and strategic planning for EU and Swiss brands looking to penetrate the Japanese market, leveraging local insights and a robust network to ensure a successful launch.

→ Conquer the European market

Comprehensive support for businesses aiming to establish or grow their presence in the European Union and Switzerland, including market analysis, entry strategy development, and local partnership facilitation.

→ Stay up to date on the latest trends

In-depth market research, trend analysis and strategic recommendations to keep your brand at the forefront of industry innovation in Asia or Europe.

I want to thank these recent clients:
United Arrows Japan • Jun Co. Ltd • Claritas Marketing Inc. • SJAC The Society of Japanese Aerospace Companies • Hyogo Prefecture Tenobe Somen Cooperative • Borderless Creations • NION Berlin • Space Joy.

Recent Updates

I recently attended these trade events on behalf of clients, where I connected with innovative companies and talented creators. These interactions provided me with valuable insights and fresh perspectives. Let me share with you some of my highlights.

Maison & Objet Paris 2024
Paul Baron Paul Baron

Maison & Objet Paris 2024

Maison & Objet 2024 in Paris celebrated its 30th anniversary with the theme "Tech Eden," embodying a re-enchanted future where technology and nature coexist harmoniously.

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Paris Men’s Fashion Week AW2023
Paul Baron Paul Baron

Paris Men’s Fashion Week AW2023

Paris Men's Fashion Week AW 2023 not only spotlighted the runway shows of established fashion houses but also offered a vibrant platform for emerging creator labels.

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Maison & Objet Paris 2022
Paul Baron Paul Baron

Maison & Objet Paris 2022

Maison & Objet 2022 did not disappoint, offering a plethora of trends and innovations for interior design enthusiasts. This year's event highlighted a notable shift towards sustainable and upcycled materials, reflecting a broader industry move towards eco-conscious production and design.

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Première Vision Paris 2020
Paul Baron Paul Baron

Première Vision Paris 2020

Première Vision Paris 2020, the pivotal event for fashion professionals, was characterized by its focus on eco-responsibility, innovation, and the blending of style and comfort.

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ShowUP Amsterdam 2020
Paul Baron Paul Baron

ShowUP Amsterdam 2020

The ShowUp 2020 event in Amsterdam was a vibrant showcase of innovation, sustainability, and design, set within a distinctive glass house venue.

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Salon NetExpo 2019
Paul Baron Paul Baron

Salon NetExpo 2019

The Natexpo 2019 exhibition, held in Paris, showcased the latest trends in the organic sector, emphasizing the industry's move towards sustainability and innovation.

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SIAL Paris 2018 - Hyōgo Prefecture
Paul Baron Paul Baron

SIAL Paris 2018 - Hyōgo Prefecture

The SIAL Paris 2018, a premier global food innovation exhibition, showcased the latest trends and innovations shaping the future of the food industry. Held in Paris, this event brought together professionals from all corners of the food sector, highlighting a future driven by sustainability, health, and convenience.

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Pitti Uomo 2018
Paul Baron Paul Baron

Pitti Uomo 2018

Pitti Uomo 2018 in Florence showcased a harmonious blend of tradition and modernity, marking a significant moment in men's fashion.

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A bit more about me:

My career, spanning three decades, lies at the intersection of lifestyle, business, and the art of cross-cultural strategy. It all started in Tokyo, where my passion for fashion and interest in fostering international connections saw me help launch French and British fashion brands in the Japanese market, through thoughtful communication and strategic alliances.

In 2014, my journey took a creative turn towards Europe, through the rich cultural mosaics of Paris, Berlin, and Geneva. In Paris, I leveraged my coordination skills to help fashion and lifestyle brands thrive. Berlin opened up opportunities to promote Japanese crafts and advocate for sustainable practices.

Now based in Geneva, I am committed to facilitating the expansion of Swiss companies into Japan and vice versa, fostering bilateral business expansion.

Find my full profile on LinkedIn

Let’s talk